Give Langston: Celebrating 15 Years of Greatness at eHarmony


The 411: Through their enthusiasm and determination, and of course 15 years of perseverance, give Langston features starred a substantial character to make eHarmony the internet relationship powerhouse really these days. 

Growing upwards in Hartselle, Alabama, give Langston never ever dreamed that he would work at an online dating business, let alone the biggest one out of the planet, but often success will come when and where you minimum anticipate it.

That success began inside the late ’90s whenever Langston made a decision to simply take a chance on a then-startup known as eHarmony, together with the intention of working on marketing content for only 6 months.

A lot more than 10 years later on, Langston continues to be at eHarmony and is also in the same way committed to improving the business succeed while he was from time one.

The renaissance man of eHarmony

Although Langston’s present subject is actually vice-president of Brand Marketing, he’s held numerous types of opportunities at organization thanks to the collaborative atmosphere.

From authorship material, to running social media, to promoting new items, to beginning eHarmony’s online journal, to assisting with customer service, getting his all in to the job provides always are available very first.

“this has been an evolving part, but i do believe at every change, the changes make feeling,” the guy mentioned. “today i’m like i am associated with each part of the business, and that is been ideal for me.”

Having launched in 2000 with a scientific method of coordinating, eHarmony is recognized as one of many first web sites to alter some people’s assumptions that online dating is for hookups, but Langston is a bit more modest about their specific contributions, especially when it comes to his part in humanizing the company.

“We constantly would you like to just take the tasks severely — what we’re undertaking for the people — but do not wish simply take our selves as well really,” he mentioned. “once I got over innovative brand positioning, among the first circumstances i needed to accomplish had been brighten things upwards. The content remains alike, because all of our prices continue to be alike, but we just need treat it with a bit of wink and a smile.”

His contagious desire for life

Not just is actually Langston passionate about just what he does at eHarmony, but he’s in addition excited about their pastimes and family members existence, along with taking an artistic heart to every little thing the guy does, should it be playing in the Americana group (their new record is released March 23!), visiting the park with his wife and young ones or starting a unique venture of working.

“i do believe getting an artist is an essential element of my personal task here at eHarmony,” he stated. “basically have to compose a track and that I need resolve a-work issue and that I experience this or that, the innovative energy that becomes everything accomplished feels like the exact same thing.”

And relating to Langston, it-all does indeed come down to stabilize.

“I’m aware that a life that will be also unbalanced in a single region isn’t likely to be a lot enjoyable,” the guy said. “i cannot place that stuff on a shelf whilst still being be Grant. Needs my personal kids understand me and never some pale type of me personally, so it is essential for us to hold things in play that i am passionate about.”

Exactly what the subsequent fifteen years hold

Being with eHarmony for over 10 years, Langston knows what realy works and what doesn’t, and that’s why the team continues carrying out their work ideal — merely better as every single day, few days, month and year passes!

Because of this year, two big initiatives are:

Ph.D.s, psychologists or MFTs

But also for Langston, it really is more than simply producing the funnest item or heading along with the latest trend. It’s about the effectiveness in the matching.

“whatever you carry out inside company is really important. We’re placing folks together … incase you aren’t undertaking that in a way that’s helping them, you are having a fairly bad impact,” the guy stated. “We think the simplest way to make news and the proper way having an improved business is to help people more, and the simplest way we are able to enable them to is give them better matches.”

I do believe Langston would agree with myself whenever I say I can’t wait to see what the after that 15 years keep.